The Power of Curb Appeal: How First Impressions Influence Home Sales

Before buyers ever step through your front door, they’re already forming an opinion. In fact, many decide within seconds whether a home feels right. That’s the power of curb appeal — and it can make a meaningful difference in how quickly your home sells and how confidently buyers approach the price.

Curb appeal also helps determine whether buyers swipe past the first picture they see online. If the first picture doesn’t grab them, they may never view the interior online or in person. 

In Long Beach, where sunny days and outdoor living are part of the lifestyle, curb appeal matters even more. Whether you’re preparing to list your home or simply want to refresh it for summer, a few strategic updates can create a welcoming, polished look that stands out.

Why Curb Appeal Matters So Much

  • Sets expectations: A well-kept exterior suggests the inside has been cared for too.
  • Improves photos: Your home’s façade is often the first image buyers see online.
  • Boosts perceived value: Small improvements outside can make the entire property feel more expensive.
  • Creates emotional pull: Homes that feel good from the street tend to attract stronger, faster offers.

In Long Beach’s diverse neighborhoods — from the historic charm of California Heights to the beachy vibes of Belmont Shore — curb appeal helps your home shine among the competition.

Summer-Friendly Curb Appeal Tips for Long Beach Sellers

landscaping

1. Refresh Your Landscaping

Summer heat can take a toll on lawns and gardens. Consider:

  • Adding drought-tolerant plants (succulents, agaves, lavender)
  • Laying fresh mulch for a clean, finished look
  • Trimming hedges and trees to open up the yard

Pro tip: Homes in areas like Los Altos or Lakewood Village with larger front lawns benefit especially from tidy, simple landscaping. Or look into drought tolerant landscaping, utilizing the city’s Lawn to Garden program. 

2236 Albury Ave Long Beach, CA, United States

2. Give Your Front Door a Makeover

A fresh, appealing front door is one of the highest-ROI curb appeal upgrades.

  • Choose a modern, coastal-inspired color (navy, teal, classic black)
  • Update hardware if it’s worn or dated
  • Add a seasonal wreath or new doormat

It’s a small change that instantly refreshes the entry.

2236 Albury Ave Long Beach, CA, United States

3. Clean or Update Hardscape Surfaces

Driveways, walkways, and porches accumulate grime. Power-washing can:

  • Brighten concrete
  • Remove stains
  • Make older surfaces look nearly new

In areas like Wrigley or Bixby Knolls, many older homes have charming brick or stonework that looks incredible with a simple clean.

3339 McNab Ave Long Beach, CA, United States

4. Add Strategic Lighting

Good lighting makes your home feel warm and safe. Consider:

  • Updating porch fixtures
  • Adding solar path lights
  • Using warm bulbs for nighttime showings

This is especially powerful in evening showings, which are common during summer’s longer days.

porch

5. Style the Porch or Entry

Even a small landing can make a big impact.

  • Add a couple of chairs or an inviting bench
  • Incorporate potted plants
  • Keep décor minimal and modern

Buyers often linger here during showings — make it a moment that feels welcoming.

What NOT to Overlook

Sometimes the little details make the biggest difference:

  • Replace worn house numbers
  • Touch up peeling trim paint
  • Hide trash and recycling bins
  • Repair any loose boards or gate hardware

The goal is to show buyers that the home has been loved and well maintained.

Plan Ahead for Summer Sales

If you’re thinking about selling this summer, now is the perfect time to start prepping. Curb appeal improvements are some of the most affordable updates you can make — and they have an outsized impact on showings and buyer perception.

I’m now working by referral from France, yet I’m continuing to collaborate with trusted Long Beach agents who know how to position your home for success in the summer market. If you’d like recommendations or help preparing your property, I’d be happy to connect you.

Tell Us About Your Future Real Estate Plans

About the Author
F29A8545 (1) (1) (3)

Shannon Jones has been providing real estate expertise for buyers and sellers in Long Beach and surrounding areas since 1998. She's no longer personally opening doors, yet she continues to provide guidance, connecting clients with experts and resources developed over decades. A California native, Shannon enjoys gardening, travel, reading, and cooking. Service areas: Long Beach and adjacent communities in Los Angeles County and Orange County.